Carried by the success of Junior (876 registrations on the first two months of 2025), Alfa Romeo continues its very significant progression on the French market.
In January and February, Alfa Romeo reached 1,299 registrations, an increase of 62.4 % and a market share up 0.2 points to 0.5 %. On the channel of only sales to individuals, Alfa Romeo even better by reaching 0.6 % market share in France.
On the premium B SUV segment, Alfa Romeo Junior has been a leader since the start of the year, both in total sales and sales to private customers. Alfa Romeo Junior is even sixth in the greatest number of premium model registrations to private customers.
Alain Descat, director of Alfa Romeo France: “The trend is very positive for Alfa Romeo in France. Alfa Romeo Junior manages to return many Alfisti at the wheel of an Alfa Romeo and its qualities, acclaimed by the press and the first customers, allow to conquer. Orders of our 100 % electric models are also positive with 30 % of junior across the month. Our network does a fantastic job and the results are a fair reward for their involvement.
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